encourages cooperation between professional designers and shops in city centres
Design in Shops
© Kattoo Hillewaere
Such collaboration has a positive impact on the business itself, but also on the whole neighbourhood and even on the city and region.
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40 merchants from Kortrijk are financially supported and encouraged to call on a designer. Shop holders who apply can be selected by a jury on the basis of qualitative and objective criteria. Once selected, the shop holder is introduced to 3 (international) designers. From there they can choose who they want to work with and, not unimportantly, a financial support of € 5000 can be obtained.
Methodology cost = licence fee
Cost: depending on the financial support per business